At Sex-Superstore, your privacy is a top priority. Please
Our Internet Superstores allow you to buy products and services,
enter contests, receive special discounts, fill out surveys, and
receive newsletters, e-mails or other promotional information from
us. We use the information that we collect about you to fulfill
your product and service purchases and to create a more personalized
online experience. This is just a brief overview, so please read
from time to time, so please check back periodically.
only addresses the use and disclosure of information we collect
from you online. For some services, we either collect and transfer
personal information to a service provider you have selected, or
you may visit other merchants through links on our site who may
collect and use your personal information. We encourage you to ask
questions and to be very cautious before you disclose your personal
information to others.
Questions regarding this Policy should be directed to the following address:
Attn: Privacy Compliance Officer
Cleveland, OH 44103.
regarding use of our site:
- What information does Sex-Superstore collect
- Where do we collect information from you and how
do we use it?
- Who is collecting your information?
- With whom do we share your information?
- How can you update or correct your Personally
- What are your choices regarding collection, use,
and distribution of your information?
- What security precautions are in place to protect
against the loss, misuse, or alteration of your information?
- A special note about children's privacy
- Sex-Superstore and third-party use of "cookies"
- You should carefully review privacy policies
of any third party sites accessible from Sex-Superstore
- Contacting Sex-Superstore about privacy questions
- What information does
Sex-Superstore collect from you?
In order to better provide you with numerous products and services,
Sex-Superstore collects two types of information about its
visitors: Personally Identifiable Information and Non-Personally
Identifiable Information. Our primary goal in collecting information
from you is to provide you with a smooth, efficient, and customized
experience while using our site.
Personally Identifiable Information
This refers to information that lets us know the specifics of
who you are. Personal information is requested when you order
a product or service, enter contests, fill out surveys, and send
us feedback. For example, this information might include your
name, billing address, shipping address, telephone number, e-mail
address, credit card or other payment information, and product
details. With this information, Sex-Superstore can fill your
orders and better provide you with personalized services. For
a few services, we may collect your personal information on behalf
of other merchants and share it with them. If you visit one of
the stores available through a link on our site, they will independently
collect, use and share your personal information in accordance
with their own privacy policies. If you have questions about their
information practices, please read their privacy policies. In
many cases, you can find a link to their privacy policies on the
page offering the Partners' services.
Non-Personally Identifiable Information
This refers to information that does not by itself identify a
specific individual. We gather certain information about you based
upon where you shop on our site in several ways. This information
is compiled and analyzed on both a personal and an aggregated
basis. For example, this information may include the Web site's
Uniform Resource Locator ("URL") that you just came from, which
URL you next go to, what browser you are using, and your Internet
Protocol ("IP") address. A URL is the global address of documents
and other resources on the World Wide Web. An IP address is an
identifier for a computer or device on a Transmission Control
Protocol/Internet Protocol ("TCP/IP") network, such as the World
Wide Web. Networks like the Web use the TCP/IP protocol to route
information based on the IP address of the destination. In other
words, an IP address is a number that is automatically assigned
to your computer whenever you are surfing the web, allowing web
servers to locate and identify your computer. Computers require
IP addresses in order for users to communicate on the Internet,
browse and shop.
- Where do we collect information
from you and how do we use it?
Our primary goal in collecting personal information is to provide
visitors with a superior customized online
experience. We use the customer contact information to fill orders,
contact purchasers to inform them of their order status, to send
promotional information, to enhance the operation of our site
and administer our systems.
Demographic data also may be collected at our site from third
party advertising servers or content servers, who provide us with
the zip code and area code associated with a visitor's server,
along with pages viewed on our site. We review the actions of
the Sex-Superstore visitors on an aggregate basis to determine
customers' preferences. Sex-Superstore also does research
on our visitors' demographics, interests, and pages viewed based
on the information provided to us during ordering, a promotion,
from our server log files, from contests, drawings or surveys.
We will use this data to tailor the visitor's experience at our
site, to improve our marketing and promotional efforts, to statistically
analyze site use, to improve our product offerings, and to customize
our site's content, layout, and services. We receive reports from
third party ad servers and content servers, that tells us how
many ads were presented and clicked upon or what content was served.
We may also share your personally identifiable information with
third parties who provide services to us, our customers and web
site visitors. Those third parties include authorized contractors,
temporary employees and consultants and other companies working
with us (collectively, "agents"). Where we believe it to be appropriate
(in our sole discretion), we will ask our agents not to disclose
or use your personal information for purposes other than to provide
services to you or Sex-Superstore.
We gather information in the following ways:
We collect IP addresses for the purposes of system administration,
to gather broad demographic information, to enable ads to be served
on our site, to report Non-Personally Identifiable Information
to our advertisers, and to monitor the level of activity on our
site. We collect information from visitors to our site regarding
the URLs they came from, domain types (e.g., .com or .org), their
IP addresses, the date and time of their visit or order, the number
of visits and orders, the number of visits per browsing session,
the server type, the operating system and browser type used to
come to the site, the country, state and telephone area code where
their servers are located, the pages and page titles of our site
that visitors viewed during their visit, whether the visitor's
computer is enabled for Java or cookies, browser language, applications
and plug-ins, and any search terms entered on our site.
When you order from us, we collect personally identifiable information
from you. If you order one of our products or services, we will
collect and maintain your name, e-mail address, billing address,
shipping address, telephone number, product selections, credit
card or other payment information, order number, referring URL,
IP address, page you bought from and a password. We collect this,
and other information, as disclosed in this Policy, in order to
fill your order, to communicate with you about your order and
to send you promotional materials. Before confirming your order,
you will have the opportunity to review the product order form
and make changes and additions to the information it contained
and these changes will be automatically kept for future use.
Online Surveys and Polling
In order to improve our services to you, we ask some of our customers
to voluntarily complete surveys, which may be collected by an
independent third party. Individual survey answers are confidential,
although Non-Personally Identifiable Information is collected
and disclosed to third parties. If you do not wish to participate
in a survey, simply decline to participate when asked.
Contests and Sweepstakes
When you enter a contest or other promotion, we may ask you for
contact information such as your name, address and e-mail address
in order to administer the contest, to send you promotional e-mails,
notify winners and make the winners' list publicly available pursuant
to certain states' laws. Your consent to such promotional use
and disclosure of this information is a condition of your participation.
As a condition of receiving any prize, you will be required to
submit an Affidavit of Eligibility, for us to ensure that you
are eligible to receive the prize according to the Contest Rules.
Newsletters & Promotional E-mails
We offer free newsletters and promotional e-mails as a service
to our customers. We will send you newsletters and e-mails periodically
listing current specials and deals. You may "opt-out," or unsubscribe from
our newsletters by following the unsubscribe instructions in any
e-mail you receive from us, or by sending an e-mail to email@example.com.
Contact Information and Third Party Data
If you contact Sex-Superstore or our customer service representatives
by telephone, e-mail or letter, we may keep a record of your correspondence
or comments. If you report a problem with our site, we may collect
such information in a file specific to you. If you contact us
through our feedback area or by calling one of our customer service
representatives, we may ask for your name, e-mail address and
order information in order to send you a reply. If other users
or third parties send us correspondence about your activities
or purchases on our site, we may keep the information in a file
specific to you.
We may use a third party to help us provide customer service.
In order to help you most effectively, we provide them with your
Our Partner Program is administered by a third party, on a third
party's Web site. Any information collected by them is not governed
by this Policy.
We display advertisements on our site. By knowing a little about
you, Sex-Superstore will be able to deliver more relevant
advertisements and content to you in the form of targeted banners
and promotions. For example, advertisers give us an advertisement
and tell us the type of audience they want to reach (e.g., buyers
of fetish DVD). Sex-Superstore takes the advertisement and
includes it in a Sex-Superstore e-mail to prior customers
meeting that criterion. We may also have third-party advertising
servers display ads linked to certain search terms that you have
entered, or to certain pages that you are viewing. In this process,
advertisers never have access to individual account information.
Additionally, Sex-Superstore may share aggregated data with
advertisers. We also track customers' traffic patterns throughout
their online session, including which pages, information and advertisements
a customer views while using the site and what items they place
in their shopping cart or purchase. We use your IP address to
diagnose problems with our servers, software, to administer our
site and to gather demographic information. We may share aggregated
statistics about pages viewed on our site, sales and other shopping
information with third parties.
that a Web site stores on your computer to provide customization features.
For example, when you add products to your shopping cart, that information
is stored in a cookie file on your hard drive. Our checkout process then reads
the cookie each time you visit the site and displays the options you selected.
To find out more about what cookies are and how they are used, refer to your browsers help files.
- Who is collecting your
Ad Servers and Content Servers: We may use third party ad servers
or content servers to serve ads or other information both on and
off our site. Those third parties may use "action tags" throughout
the site to count the number of visitors who click on a banner
ad or other information and to track the number of customers who
continue on to make a purchase. They may also place their own
"cookie" on your computer to help those ads to run. We do not
provide them with any of your Personally Identifiable Information.
For more information about the information they collect, please
Website Analysis Agent: We may use an outside service to collect
Non-Personally Identifiable Information on an aggregated basis
so that we can improve the marketing and layout of our site. They
Marketing Partners, Co-branded Services, Framing/Windows on Third-Party
Sites: We run promotions for merchants where you may visit the
merchants' sites. In some of those promotions, a window or frame
containing the merchant's site may appear. Any time you are in
a window, you should assume that your personal information is
being collected, used and disclosed in accordance with that merchant's
you supply to those merchants. Any information that you share
with them will be used and disclosed in accordance with that merchant's
site, you can expect that further information that you disclose
will be treated in accordance with this Policy.
Links and Banner Ads to Third-Party Sites: Please be aware that
our site may contain links to other sites on the Internet that
are owned and operated by third parties. The information practices
of those websites linking from or to our site are not covered
by this Policy. These other sites may send their own cookies to
users, collect data, or solicit personal information. Additionally,
other companies or ad servers, which place advertising on our
when you view or click on their advertising. We cannot control
this collection of information. You should contact advertisers
directly if you have any questions about their use of the information
that they collect.
- With whom do we share
Fulfillment: The information collected by Sex-Superstore is
used for processing orders, keeping you informed about your order
status, for statistical purposes, for improving our site and its
performance, to serve ads, and to notify you of products or special
offers that may be of interest to you. We will disclose your Personally
Identifiable Information to third parties to charge your credit
card, fill your order, deliver your order, provide customer service
and deliver promotional e-mails to you from Sex-Superstore.
For example, we must release your credit card information to the
card-issuing bank to confirm payment; and release your address
and telephone information to the delivery service to deliver products
that you ordered.
Other Parties: We do not sell, trade, or rent your Personally
Identifiable Information to others without your consent. We may
provide Non-Personally Identifiable Information about our customers'
sales, traffic patterns, and related site information to third
parties, but these statistics do not include any Personally Identifiable
Information. We may release account information when we believe
that such release is reasonably necessary to enforce or apply
our Terms and Conditions or to protect the rights, property, and
safety of Sex-Superstore, our users, or others. If customers
do not pay us for products ordered, we may submit their account
information to a third party collection agency.
Services Provided on Our Site: Except as otherwise stated in this
Policy, without your consent, Sex-Superstore does not disclose
its customers' Personally Identifiable Information to other merchants.
Where you sign up for goods or services offered through our site,
but sold directly to you by a third party, we give your personal
information to that third party. To see our magazine suppliers
Data Analysis Agents: The information collected by or for Sex-Superstore
may be provided to an outside company for the purpose of analysis.
That analysis is to help us to improve our site and product selection,
and to notify you of special offers that may be of interest to
you. That data analysis agent may not share any Personally Identifiable
Information with others, or use it for any other purpose than
to help Sex-Superstore.
Ad Servers, Advertisers and Website Analysis Agents: These third
parties use their cookies' identification numbers and internal
web site tracking features to serve ads on our site and to collect
aggregated information to create statistics about our customers
and visitors, traffic patterns, and related site information.
In the event that our ad servers collect any Personally Identifiable
Information on our behalf, it will not be used by them or disclosed
to any third parties.
Compliance with Service of Process or Law Enforcement: Occasionally
Sex-Superstore may be asked by law enforcement or judicial
authorities to provide Personally Identifiable Information to
the appropriate governmental authorities. We will disclose Personally
Identifiable Information upon receipt of a court order, subpoena,
or to cooperate with a law enforcement investigation, without
prior notice to you. Sex-Superstore fully cooperates with
law enforcement agencies in identifying those who use our services
for illegal activities. We reserve the right to report to law
enforcement agencies any activities that we in good faith believe
to be unlawful.
- How can you update or
correct your Personally Identifiable Information?
Because we do not require you to use a personally identifiable
account when ordering, it is not necessary for you to update your
information. During the online ordering process you can change
the information that you have submitted. You may ask to have the
information on your account deleted or removed; however, because
we keep track of past purchases, you cannot delete information
associated with past purchases. Also, as a security measure we
"back up" the data stored on our systems, and such prior information
cannot be completely removed from our databases. As a result,
you should not expect that all of your Personally Identifiable
Information will be completely removed from our backed-up databases.
- What are your choices
regarding collection, use, and distribution of your information?
Email: We may from time to time send you e-mail or other communications
regarding current promotions, specials and new additions to the
Sex-Superstore site. You may "opt-out," or unsubscribe from
our newsletters by following the unsubscribe instructions in any
e-mail you receive from us, or by sending an e-mail to firstname.lastname@example.org.
After doing so, Sex-Superstore users will not receive future
communications or mailings unless they request e-mail promotions
or enter a contest.
Ad-servers and other Content Servers: You may also set your browser
so that it will not accept "cookies" to prevent assignment from
the ad server of a unique identifier; however, you will be unable
to shop on our site if you do so.
- What security precautions
are in place to protect against the loss, misuse, or alteration
of your information?
In order to most efficiently serve you, credit card transactions
and order fulfillment are handled by established third party banking,
processing agents and distribution institutions. They receive
the information needed to verify and authorize your credit card
or other payment information and to process and ship your order.
All of the customer data we collect is protected against unauthorized
access by physical security means.
- A special note about children's
You must be at least 18 years old to have our permission to use
this site. Our policy is that we do not knowingly collect, use
or disclose Personally Identifiable Information about visitors
under 18 years of age. If you are the parent or guardian of a
minor under 18 years of age and believe that they have disclosed
personally identifiable information to us, please contact us so that we may delete the minor's information.
- Sex-Superstore and
third-party use of "cookies"
Sex-Superstore Cookies: When you use our site we will store
cookies on your computer in order to facilitate and customize
your use of our site. A cookie is a small data text file, which
a Web site stores on your computer's hard drive (if your Web browser
permits) that can later be retrieved to identify you to Sex-Superstore.
The cookies make your use of the site easier and make the site
run more smoothly and help us to maintain a secure site. You will
be unable to shop on our site without your browser set to accept
Ad Server Cookies: We may use an outside ad serving company or
content server to display banner advertisements and other information
on our site. As part of their service, they place a separate cookie
on your computer. Sex-Superstore does not provide third-party
ad servers with any of your Personally Identifiable Information.
Sex-Superstore and its third party ad servers do collect and
use Non-Personally Identifiable Information about you, such as
your IP address, browser type, the URLs from which you came, referring
site's domain types (e.g., .com), operating system, the country,
the server your computer is logged onto, where the servers that
your computer is logged onto is located, the pages of our site
and products that visitors viewed during their visit, where an
ad was placed on a specific web site page, the time and date particular
ads were served, the area code and zip code associated with your
server and whether you responded to a particular ad, and a receipt
Our third-party ad servers will occasionally use outside agents,
whose computers will serve ads on our site in the same manner
and under the same conditions as above. In addition, other ad
serving companies or advertisers may place banner ads on our site
in the same manner as above, but we do not disclose to them any
Personally Identifiable Information.
Website Analysis Agent Cookies: We may use a third party to analyze
what our visitors find to be most interesting on our site. To
do that, they will place a cookie on your computer with a randomly
assigned unique number in order to track the pages you view on
our site, along with other Non-Personally Identifiable Information.
- You should carefully
review privacy policies of any third party sites accessible from
Other sites accessible through our web site have their own privacy
policies and data collection, use and disclosure practices. Please
responsible for the policies or practices of third parties. Please
be aware that this site may contain links to other sites on the
Internet that are owned and operated by third parties. The information
practices of those web sites linked to Sex-Superstore are
their own cookies to users, collect data, or solicit personal
information. Additionally, other companies that place advertising
on our site may collect information about you when you view or
control this collection of information. You should contact these
advertisers directly if you have any questions about their use
of the information that they collect.
On behalf of various sponsors, Sex-Superstore provides sponsored
links to third-party web sites. If you click on a sponsored link
or banner ad, a "window" or "frame" containing a third-party's
web site may appear in the foreground with the Sex-Superstore
web site in the background. Unless you are on
web site, any time that you have moved to a window, you should
assume that your personal information is being collected, used
please contact us by sending a letter to the address below.
- Contacting Sex-Superstore
about privacy questions or concerns
of this site, or your dealings with this site, please contact
Sex-Superstore by sending a letter to:
Attn: Privacy Compliance Officer
Cleveland, OH 44103.
the changes will be posted in this document so that you will always
know what information we gather, how we might use that information
and to whom we will disclose it. We may change, modify, add or
remove portions of this Policy at any time, and any changes will
become effective immediately upon being posted unless we tell