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Complete Privacy Policy

At Sex-Superstore, your privacy is a top priority. Please read below for our complete privacy policy details.

Overview

Our Internet Superstores allow you to buy products and services, enter contests, receive special discounts, fill out surveys, and receive newsletters, e-mails or other promotional information from us. We use the information that we collect about you to fulfill your product and service purchases and to create a more personalized online experience. This is just a brief overview, so please read on for more details about our Privacy Policy. This Policy may change from time to time, so please check back periodically.

Except as otherwise discussed in this Privacy Policy, this document only addresses the use and disclosure of information we collect from you online. For some services, we either collect and transfer personal information to a service provider you have selected, or you may visit other merchants through links on our site who may collect and use your personal information. We encourage you to ask questions and to be very cautious before you disclose your personal information to others.

Questions regarding this Policy should be directed to the following address:

     Attn: Privacy Compliance Officer
     Sex-Superstore
     P.O.Box 603550
     Cleveland, OH 44103.

This Privacy Policy will explain the following regarding use of our site:

  1. What information does Sex-Superstore collect from you?
  2. Where do we collect information from you and how do we use it?
  3. Who is collecting your information?
  4. With whom do we share your information?
  5. How can you update or correct your Personally Identifiable Information?
  6. What are your choices regarding collection, use, and distribution of your information?
  7. What security precautions are in place to protect against the loss, misuse, or alteration of your information?
  8. A special note about children's privacy
  9. Sex-Superstore and third-party use of "cookies"
  10. You should carefully review privacy policies of any third party sites accessible from Sex-Superstore
  11. Contacting Sex-Superstore about privacy questions or concerns
  12. Privacy Policy changes

  1. What information does Sex-Superstore collect from you?
    In order to better provide you with numerous products and services, Sex-Superstore collects two types of information about its visitors: Personally Identifiable Information and Non-Personally Identifiable Information. Our primary goal in collecting information from you is to provide you with a smooth, efficient, and customized experience while using our site.

    Personally Identifiable Information
    This refers to information that lets us know the specifics of who you are. Personal information is requested when you order a product or service, enter contests, fill out surveys, and send us feedback. For example, this information might include your name, billing address, shipping address, telephone number, e-mail address, credit card or other payment information, and product details. With this information, Sex-Superstore can fill your orders and better provide you with personalized services. For a few services, we may collect your personal information on behalf of other merchants and share it with them. If you visit one of the stores available through a link on our site, they will independently collect, use and share your personal information in accordance with their own privacy policies. If you have questions about their information practices, please read their privacy policies. In many cases, you can find a link to their privacy policies on the page offering the Partners' services.

    Non-Personally Identifiable Information
    This refers to information that does not by itself identify a specific individual. We gather certain information about you based upon where you shop on our site in several ways. This information is compiled and analyzed on both a personal and an aggregated basis. For example, this information may include the Web site's Uniform Resource Locator ("URL") that you just came from, which URL you next go to, what browser you are using, and your Internet Protocol ("IP") address. A URL is the global address of documents and other resources on the World Wide Web. An IP address is an identifier for a computer or device on a Transmission Control Protocol/Internet Protocol ("TCP/IP") network, such as the World Wide Web. Networks like the Web use the TCP/IP protocol to route information based on the IP address of the destination. In other words, an IP address is a number that is automatically assigned to your computer whenever you are surfing the web, allowing web servers to locate and identify your computer. Computers require IP addresses in order for users to communicate on the Internet, browse and shop.

  2. Where do we collect information from you and how do we use it?
    Our primary goal in collecting personal information is to provide visitors with a superior customized online experience. We use the customer contact information to fill orders, contact purchasers to inform them of their order status, to send promotional information, to enhance the operation of our site and administer our systems.

    Demographic data also may be collected at our site from third party advertising servers or content servers, who provide us with the zip code and area code associated with a visitor's server, along with pages viewed on our site. We review the actions of the Sex-Superstore visitors on an aggregate basis to determine customers' preferences. Sex-Superstore also does research on our visitors' demographics, interests, and pages viewed based on the information provided to us during ordering, a promotion, from our server log files, from contests, drawings or surveys. We will use this data to tailor the visitor's experience at our site, to improve our marketing and promotional efforts, to statistically analyze site use, to improve our product offerings, and to customize our site's content, layout, and services. We receive reports from third party ad servers and content servers, that tells us how many ads were presented and clicked upon or what content was served.

    We may also share your personally identifiable information with third parties who provide services to us, our customers and web site visitors. Those third parties include authorized contractors, temporary employees and consultants and other companies working with us (collectively, "agents"). Where we believe it to be appropriate (in our sole discretion), we will ask our agents not to disclose or use your personal information for purposes other than to provide services to you or Sex-Superstore.

    We gather information in the following ways:

    Shopping
    We collect IP addresses for the purposes of system administration, to gather broad demographic information, to enable ads to be served on our site, to report Non-Personally Identifiable Information to our advertisers, and to monitor the level of activity on our site. We collect information from visitors to our site regarding the URLs they came from, domain types (e.g., .com or .org), their IP addresses, the date and time of their visit or order, the number of visits and orders, the number of visits per browsing session, the server type, the operating system and browser type used to come to the site, the country, state and telephone area code where their servers are located, the pages and page titles of our site that visitors viewed during their visit, whether the visitor's computer is enabled for Java or cookies, browser language, applications and plug-ins, and any search terms entered on our site.

    Ordering
    When you order from us, we collect personally identifiable information from you. If you order one of our products or services, we will collect and maintain your name, e-mail address, billing address, shipping address, telephone number, product selections, credit card or other payment information, order number, referring URL, IP address, page you bought from and a password. We collect this, and other information, as disclosed in this Policy, in order to fill your order, to communicate with you about your order and to send you promotional materials. Before confirming your order, you will have the opportunity to review the product order form and make changes and additions to the information it contained and these changes will be automatically kept for future use.

    Online Surveys and Polling
    In order to improve our services to you, we ask some of our customers to voluntarily complete surveys, which may be collected by an independent third party. Individual survey answers are confidential, although Non-Personally Identifiable Information is collected and disclosed to third parties. If you do not wish to participate in a survey, simply decline to participate when asked.

    Contests and Sweepstakes
    When you enter a contest or other promotion, we may ask you for contact information such as your name, address and e-mail address in order to administer the contest, to send you promotional e-mails, notify winners and make the winners' list publicly available pursuant to certain states' laws. Your consent to such promotional use and disclosure of this information is a condition of your participation. As a condition of receiving any prize, you will be required to submit an Affidavit of Eligibility, for us to ensure that you are eligible to receive the prize according to the Contest Rules.

    Newsletters & Promotional E-mails
    We offer free newsletters and promotional e-mails as a service to our customers. We will send you newsletters and e-mails periodically listing current specials and deals. You may "opt-out," or unsubscribe from our newsletters by following the unsubscribe instructions in any e-mail you receive from us, or by sending an e-mail to newsletter@sex-superstore.com.

    Contact Information and Third Party Data
    If you contact Sex-Superstore or our customer service representatives by telephone, e-mail or letter, we may keep a record of your correspondence or comments. If you report a problem with our site, we may collect such information in a file specific to you. If you contact us through our feedback area or by calling one of our customer service representatives, we may ask for your name, e-mail address and order information in order to send you a reply. If other users or third parties send us correspondence about your activities or purchases on our site, we may keep the information in a file specific to you.

    Customer Service
    We may use a third party to help us provide customer service. In order to help you most effectively, we provide them with your order information.

    Partner Program
    Our Partner Program is administered by a third party, on a third party's Web site. Any information collected by them is not governed by this Policy.

    Advertising
    We display advertisements on our site. By knowing a little about you, Sex-Superstore will be able to deliver more relevant advertisements and content to you in the form of targeted banners and promotions. For example, advertisers give us an advertisement and tell us the type of audience they want to reach (e.g., buyers of fetish DVD). Sex-Superstore takes the advertisement and includes it in a Sex-Superstore e-mail to prior customers meeting that criterion. We may also have third-party advertising servers display ads linked to certain search terms that you have entered, or to certain pages that you are viewing. In this process, advertisers never have access to individual account information. Additionally, Sex-Superstore may share aggregated data with advertisers. We also track customers' traffic patterns throughout their online session, including which pages, information and advertisements a customer views while using the site and what items they place in their shopping cart or purchase. We use your IP address to diagnose problems with our servers, software, to administer our site and to gather demographic information. We may share aggregated statistics about pages viewed on our site, sales and other shopping information with third parties.

    Cookies
    We use cookies in the operation of our site. A cookie is a small file that a Web site stores on your computer to provide customization features. For example, when you add products to your shopping cart, that information is stored in a cookie file on your hard drive. Our checkout process then reads the cookie each time you visit the site and displays the options you selected. To find out more about what cookies are and how they are used, refer to your browsers help files.

  3. Who is collecting your information?
    Ad Servers and Content Servers: We may use third party ad servers or content servers to serve ads or other information both on and off our site. Those third parties may use "action tags" throughout the site to count the number of visitors who click on a banner ad or other information and to track the number of customers who continue on to make a purchase. They may also place their own "cookie" on your computer to help those ads to run. We do not provide them with any of your Personally Identifiable Information. For more information about the information they collect, please see the section "Use of Cookies" below.

    Website Analysis Agent: We may use an outside service to collect Non-Personally Identifiable Information on an aggregated basis so that we can improve the marketing and layout of our site. They may use cookies to perform their service. For more information, please see the section "Use of Cookies" below.

    Marketing Partners, Co-branded Services, Framing/Windows on Third-Party Sites: We run promotions for merchants where you may visit the merchants' sites. In some of those promotions, a window or frame containing the merchant's site may appear. Any time you are in a window, you should assume that your personal information is being collected, used and disclosed in accordance with that merchant's policies. This Privacy Policy does not apply to information that you supply to those merchants. Any information that you share with them will be used and disclosed in accordance with that merchant's privacy policy. However, once you click on a return link to our site, you can expect that further information that you disclose will be treated in accordance with this Policy.

    Links and Banner Ads to Third-Party Sites: Please be aware that our site may contain links to other sites on the Internet that are owned and operated by third parties. The information practices of those websites linking from or to our site are not covered by this Policy. These other sites may send their own cookies to users, collect data, or solicit personal information. Additionally, other companies or ad servers, which place advertising on our site may collect information about you through the use of cookies when you view or click on their advertising. We cannot control this collection of information. You should contact advertisers directly if you have any questions about their use of the information that they collect.

  4. With whom do we share your information?
    Fulfillment: The information collected by Sex-Superstore is used for processing orders, keeping you informed about your order status, for statistical purposes, for improving our site and its performance, to serve ads, and to notify you of products or special offers that may be of interest to you. We will disclose your Personally Identifiable Information to third parties to charge your credit card, fill your order, deliver your order, provide customer service and deliver promotional e-mails to you from Sex-Superstore. For example, we must release your credit card information to the card-issuing bank to confirm payment; and release your address and telephone information to the delivery service to deliver products that you ordered.

    Other Parties: We do not sell, trade, or rent your Personally Identifiable Information to others without your consent. We may provide Non-Personally Identifiable Information about our customers' sales, traffic patterns, and related site information to third parties, but these statistics do not include any Personally Identifiable Information. We may release account information when we believe that such release is reasonably necessary to enforce or apply our Terms and Conditions or to protect the rights, property, and safety of Sex-Superstore, our users, or others. If customers do not pay us for products ordered, we may submit their account information to a third party collection agency.

    Services Provided on Our Site: Except as otherwise stated in this Policy, without your consent, Sex-Superstore does not disclose its customers' Personally Identifiable Information to other merchants. Where you sign up for goods or services offered through our site, but sold directly to you by a third party, we give your personal information to that third party. To see our magazine suppliers privacy policy click here.

    Data Analysis Agents: The information collected by or for Sex-Superstore may be provided to an outside company for the purpose of analysis. That analysis is to help us to improve our site and product selection, and to notify you of special offers that may be of interest to you. That data analysis agent may not share any Personally Identifiable Information with others, or use it for any other purpose than to help Sex-Superstore.

    Ad Servers, Advertisers and Website Analysis Agents: These third parties use their cookies' identification numbers and internal web site tracking features to serve ads on our site and to collect aggregated information to create statistics about our customers and visitors, traffic patterns, and related site information. In the event that our ad servers collect any Personally Identifiable Information on our behalf, it will not be used by them or disclosed to any third parties.

    Compliance with Service of Process or Law Enforcement: Occasionally Sex-Superstore may be asked by law enforcement or judicial authorities to provide Personally Identifiable Information to the appropriate governmental authorities. We will disclose Personally Identifiable Information upon receipt of a court order, subpoena, or to cooperate with a law enforcement investigation, without prior notice to you. Sex-Superstore fully cooperates with law enforcement agencies in identifying those who use our services for illegal activities. We reserve the right to report to law enforcement agencies any activities that we in good faith believe to be unlawful.

  5. How can you update or correct your Personally Identifiable Information?
    Because we do not require you to use a personally identifiable account when ordering, it is not necessary for you to update your information. During the online ordering process you can change the information that you have submitted. You may ask to have the information on your account deleted or removed; however, because we keep track of past purchases, you cannot delete information associated with past purchases. Also, as a security measure we "back up" the data stored on our systems, and such prior information cannot be completely removed from our databases. As a result, you should not expect that all of your Personally Identifiable Information will be completely removed from our backed-up databases.

  6. What are your choices regarding collection, use, and distribution of your information?
    Email: We may from time to time send you e-mail or other communications regarding current promotions, specials and new additions to the Sex-Superstore site. You may "opt-out," or unsubscribe from our newsletters by following the unsubscribe instructions in any e-mail you receive from us, or by sending an e-mail to newsletter@sex-superstore.com. After doing so, Sex-Superstore users will not receive future communications or mailings unless they request e-mail promotions or enter a contest.

    Ad-servers and other Content Servers: You may also set your browser so that it will not accept "cookies" to prevent assignment from the ad server of a unique identifier; however, you will be unable to shop on our site if you do so.

  7. What security precautions are in place to protect against the loss, misuse, or alteration of your information?
    In order to most efficiently serve you, credit card transactions and order fulfillment are handled by established third party banking, processing agents and distribution institutions. They receive the information needed to verify and authorize your credit card or other payment information and to process and ship your order. All of the customer data we collect is protected against unauthorized access by physical security means.

  8. A special note about children's privacy
    You must be at least 18 years old to have our permission to use this site. Our policy is that we do not knowingly collect, use or disclose Personally Identifiable Information about visitors under 18 years of age. If you are the parent or guardian of a minor under 18 years of age and believe that they have disclosed personally identifiable information to us, please contact us so that we may delete the minor's information.

  9. Sex-Superstore and third-party use of "cookies"
    Sex-Superstore Cookies: When you use our site we will store cookies on your computer in order to facilitate and customize your use of our site. A cookie is a small data text file, which a Web site stores on your computer's hard drive (if your Web browser permits) that can later be retrieved to identify you to Sex-Superstore. The cookies make your use of the site easier and make the site run more smoothly and help us to maintain a secure site. You will be unable to shop on our site without your browser set to accept cookies.

    Ad Server Cookies: We may use an outside ad serving company or content server to display banner advertisements and other information on our site. As part of their service, they place a separate cookie on your computer. Sex-Superstore does not provide third-party ad servers with any of your Personally Identifiable Information. Sex-Superstore and its third party ad servers do collect and use Non-Personally Identifiable Information about you, such as your IP address, browser type, the URLs from which you came, referring site's domain types (e.g., .com), operating system, the country, the server your computer is logged onto, where the servers that your computer is logged onto is located, the pages of our site and products that visitors viewed during their visit, where an ad was placed on a specific web site page, the time and date particular ads were served, the area code and zip code associated with your server and whether you responded to a particular ad, and a receipt identifier.

    Our third-party ad servers will occasionally use outside agents, whose computers will serve ads on our site in the same manner and under the same conditions as above. In addition, other ad serving companies or advertisers may place banner ads on our site in the same manner as above, but we do not disclose to them any Personally Identifiable Information.

    Website Analysis Agent Cookies: We may use a third party to analyze what our visitors find to be most interesting on our site. To do that, they will place a cookie on your computer with a randomly assigned unique number in order to track the pages you view on our site, along with other Non-Personally Identifiable Information.

  10. You should carefully review privacy policies of any third party sites accessible from Sex-Superstore
    Other sites accessible through our web site have their own privacy policies and data collection, use and disclosure practices. Please consult each site's privacy policy. Sex-Superstore is not responsible for the policies or practices of third parties. Please be aware that this site may contain links to other sites on the Internet that are owned and operated by third parties. The information practices of those web sites linked to Sex-Superstore are not covered by this Privacy Policy. These other sites may send their own cookies to users, collect data, or solicit personal information. Additionally, other companies that place advertising on our site may collect information about you when you view or click on their advertising through the use of cookies. We cannot control this collection of information. You should contact these advertisers directly if you have any questions about their use of the information that they collect.

    On behalf of various sponsors, Sex-Superstore provides sponsored links to third-party web sites. If you click on a sponsored link or banner ad, a "window" or "frame" containing a third-party's web site may appear in the foreground with the Sex-Superstore web site in the background. Unless you are on web site, any time that you have moved to a window, you should assume that your personal information is being collected, used and disclosed in accordance with the windowed site's privacy policy (if any). If you are unsure as to whose privacy policy applies, please contact us by sending a letter to the address below.

  11. Contacting Sex-Superstore about privacy questions or concerns
    If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact Sex-Superstore by sending a letter to:

         Attn: Privacy Compliance Officer
         Sex-Superstore
         P.O.Box 603550
         Cleveland, OH 44103.


  12. Privacy Policy changes
    This Privacy Policy was last changed on May 15, 2002. If Sex-Superstore makes changes to any terms or conditions of the Privacy Policy, the changes will be posted in this document so that you will always know what information we gather, how we might use that information and to whom we will disclose it. We may change, modify, add or remove portions of this Policy at any time, and any changes will become effective immediately upon being posted unless we tell you otherwise.
 

 
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